Our Mission:
We connect the most advanced technology with the building materials industry to create smart, practical solutions to challenges material brands have faced for decades.
What is Orbit?
Orbit is a sample intelligence and inventory tracking system purpose-built for the building materials industry. With Orbit, manufacturers and distributors finally gain visibility into sample placement, usage, and performance—turning a historically untrackable cost center into a strategic growth asset.
For Brands & Manufacturers
✔ Track every sample from warehouse to showroom to customer.
✔ Understand which SKUs are moving—and which are not.
✔ Place samples smarter and increase market coverage.
✔ Support reps with real-time tools for smarter follow-up.
For Stores & Showrooms
✔ Know exactly where every sample is, and who checked it out.
✔ Improve follow-up and close more sales.
✔ Keep your showroom organized and avoid unnecessary reorders.
✔ Get valuable data to optimize your merchandising mix.
“Orbit transforms sample chaos into measurable ROI for every brand and showroom.”
— Haystack Technologies
Track Your Inventory
From tracking physical samples to improving customer engagement, Haystack builds tools that solve real problems and are easy to use, easy to scale, and built for the future.
The Journey of a Smart Label
See how Orbit turns every flooring sample into a data-powered asset—helping brands track, follow up, and sell smarter at every stage.
Tagged at the Warehouse
Samples are pre-tagged with Orbit Smart Labels before leaving the factory, instantly connecting them to the brand’s Orbit dashboard.
Scanned into the Showroom
Once delivered, each sample is scanned and logged by showroom staff. This creates real-time showroom-level visibility for your team.
Checked Out by a Customer
Sales associates use the Orbit tablet to check out samples to clients. Data flows back to the brand without the need for manual reporting.
Return Reminder & Follow-Up
Orbit automates return reminders for customers and makes it easy for sales reps to follow up—closing the loop and driving conversion.
Track Outcomes, Identify Gaps
Brands gain instant insight into what samples are lost, returned, or converting. This drives smarter merchandising, product placement, and ROI.
Calculate Your Orbit ROI
Use real-time business inputs to understand the value Orbit brings to your team and your bottom line.
Orbit ROI Calculator
Measure The Results
Orbit turns costly product samples into live, data-generating assets that track customers’ interactions with products, helping brands make more educated inventory decisions.
Successful Innovation Start with the Choosing the Right Partner
Purposefully Built Technologies for Building Material Brands
Developed by leaders in the sampling industry, our technology solutions are tailored to the real-world needs of flooring, tile, and surface brands.Simple, Scalable Solutions for Showrooms of All Sizes
From single-store operations to global enterprises, our tools are easy to deploy and built to grow with your business.Better Visibility Through Data
We turn complex workflows into actionable insights, helping you make smarter decisions, faster.On-the-Ground Understanding
With deep roots in the building materials industry, we build for how your teams actually work, not how other industries think they should.Partnership-Driven Support
We work side by side with brands, retailers, and showrooms—offering hands-on service from setup through scaling.
